by Prajakt Raut
Why you should read this book
Entrepreneurs need to be well prepared before meeting investors
Many startups start reaching out to investors before they know how to make a sound and compelling investment case for their business, and how to articulate that. Often, even strong entrepreneurs with good ideas never get a foot in the door or catch an investor's attention because they have not been able to present a compelling case to investors.
This book is designed to help founders understand what they need to be prepared with to get interest from investors.
For a startup to be successful, several things have to go right. But for it to not succeed, just one of those many things has to go wrong.
The risks are stacked up against you. This book’s attempt is to help entrepreneurs think through different aspects of their business, so that they do not miss out on anything that will need to work in sync to give the startup a better chance of success.
The more you think through the different aspects, the more you discuss with people, and the more you are able to get validation on your assumptions, the better your chances of success.
Prajakt Raut
Managing Partner - Caret Capital (Formerly called Supply Chain Labs)
Ex Head of Operations of Indian Angel Network and Asia Director TiE.
On a mission to create 100,000 entrepreneurs.
Prajakt has over 30 years of multi-faceted experience as an entrepreneur, professional, startup eco-system builder, mentor and investor.
Prajakt is the co-founder and Managing Partner of Caret Capital (Formerly called Supply Chain Labs) - a Venture Capital Fund focused on startups recalibrating India's value chain. He was also the co-founder of Applyifi, a company that provides startups access to capital + deep-engaged mentoring,
Previously, Prajakt was head of operations at Indian Angel Network and Asia Director for The Indus Entrepreneurs (TiE). He also co-founded Orange Cross and was a founding member of Idealake Technologies. Prajakt is a core team member of Excelerate, a global network of acomplished individuals committed to the cause of helping startups and corporates discover each other.
In his teens, Prajakt started a printing business, which his family continues to run. Prajakt also spent 10 years in marketing and advertising agencies handling marquee brands across Asia.
Prajakt’s book, ‘Starting Up & Fund Raising’, helps entrepreneurs understand the perspective of investors and the building blocks of a business.
Prajakt blogs on The Hub for Startups and on prajaktraut.medium.com.
